Paula Rotenberg

Paula Zindeluk Rotenberg is an architect and urban planner graduated from the Pontifical Catholic University of Paraná (PUCPR), with complementary studies at the University of Ferrara, Italy. Since 2025, she has been a member of the Jaime Lerner Architects Associates team.

The daughter and granddaughter of architects, she grew up in an environment where drawing, art, and creativity were always present. Her trajectory is marked by a multidisciplinary background that includes ballet, theater, music, and visual arts, as well as an interest in photography and ceramics—experiences that have contributed to the development of her aesthetic sensitivity and keen attention to detail.

For many years, she worked as a volunteer in a youth movement, an experience that strengthened her leadership skills and deepened her interest in human relationships, community building, and the role of spaces in fostering connection and a sense of belonging.

Driven by curiosity, she appreciates the diverse scales and fields of architecture, moving enthusiastically between topics ranging from interior architecture to urbanism and the collective experiences of the city. Passionate about travel, she finds inspiration in cultural diversity, the observation of cities, and the many ways people inhabit the world. She sees architecture as a tool capable of translating stories, bringing people together, and giving meaning to spaces.